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| | Market Research and Consumer Behaviour | | |
| | ChangeRemoveSave | Add | Add |
| School | IE University - Graduate Programs | | |
| Location | Madrid, Spain | | |
| School Type | Graduate School | | |
| School Size | | | |
| Degree | Master | | |
| Honours | | | |
| Co-op | | | |
| Length | 10 Month(s) | | |
| Entry Grade (%)* | | | |
| Prerequisites | | | |
| Prerequisites Notes | A Bachelor’s Degree or equivalent.
| | |
| Cost |
Cost listed is converted from euros. | | |
| Scholarships | | | |
| Description | The Master in Market Research & Consumer Behavior is a unique program that trains professionals to get inside consumers' minds in order to uncover and understand the motivations behind their behavior. This program is a combination of business, marketing, data analytics and consumer behavior, allowing you to gain unique customer insights into the quantitative and qualitative side of market research. This knowledge is critical to guide business strategies and actionable plans to address the market's wants and needs of today and anticipate those of tomorrow. | | |
| Next Steps | Request Info | | |
*We make every attempt to provide accurate information on prerequisites, programs, and tuition. However, this information is subject to change without notice and we highly recommend that you contact the school to confirm important information before applying.