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 Design - Business and Marketing Route
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SchoolUniversity of Alberta
LocationEdmonton, AB, Canada
School TypeUniversity
School SizeFull-time Undergraduate: 35,000
Full-time Graduate: 8,400
DegreeBachelor
Honours
Co-op
Length4 Year(s)
Entry Grade (%)*
Prerequisites
  •  Grade12 English 
  • 3 of  Grade12 Humanities  or  Grade12 International Languages  or  Grade12 Mathematics  or  Grade12 Science 
  •  Grade12 Humanities  or  Grade12 Visual Arts  or  Grade12 International Languages  or  Grade12 Mathematics 
Prerequisites Notes
Cost

This estimate is based on one year of full-time study, and represents only the tuition cost.
Scholarships9 scholarship(s)
DescriptionBehind the success of every product, business and industry, are designers working on critical aspects-from product concept and development to advertising and packaging. Behind every successful designer is an understanding of business and marketing principles. The Business and Marketing Route gives you access to expertise in the University of Alberta's Faculty of Business.

Through courses in economics, accounting and marketing, business practice and consumer studies you will learn about how the world of business relates to the discipline of design. You will gain an understanding of the marketplace in which you will work, as well as the business of managing a design practice. And as an entrepreneur or employee armed with an understanding of market and consumer behaviors, you will be better able to analyze, interpret and strategize for success.
Next Steps

*We make every attempt to provide accurate information on prerequisites, programs, and tuition. However, this information is subject to change without notice and we highly recommend that you contact the school to confirm important information before applying.