Immerse yourself in the complex and innovative field of marketing with a practical education that will teach you how to create a match between the needs and desires of consumers and the products and services of your organization. Learn how to identify and leverage opportunities in the marketplace; use a range of technologies to create compelling promotional campaigns; and develop effective pricing, packaging and distribution strategies.

The dynamic world of marketing comes to life through a diverse range of courses in everything from marketing research & analytics, marketing communications, professional selling, to digital and social media marketing, and small business planning. Gain important insights into today’s complex marketing landscape, and discover how marketing-savvy companies are using both digital and traditional media to drive sales and enhance customer loyalty.